Shennong Group

Customer Overview

Yunnan Shennong Agricultural Industry Group Co., Ltd. (Shennong Group) is a nationally recognized leading agribusiness that integrates feed production, livestock farming, slaughtering, and deep processing. As modern agriculture enters a critical period of digital and intelligent transformation, Shennong Group is embracing digital change, using IoT and mobile applications to improve fine-grained management across its entire industry chain.

Customer Challenges

In hog farming and fresh-food supply chain management, the timeliness of information directly affects production safety and operational efficiency. Shennong Group’s mobile management system faced two challenges in message delivery:

Phone sleep mechanisms blocking notifications, delaying critical alerts: To save battery, most employees’ phones use strict background app-cleaning. When the management app sits in the background for a while, the system can easily intercept business notifications. Critical information, such as environmental alerts or urgent allocation and production scheduling orders, then arrives late, which makes daily management harder and can add risk to production.

Complex integration with multiple platforms and vendor channels, driving up R&D and maintenance costs: Employees use devices from many brands and operating systems. Integrating each manufacturer’s system-level channel separately means high development and maintenance costs.

Solution

To address these pain points, Aurora Mobile’s JPush systematically optimized Shennong Group’s underlying message delivery pipeline:

Full platform compatibility across mainstream system-level channels: JPush supports Android, iOS, HarmonyOS, QuickApp, Web, and more. It integrates the system-level delivery channels of mainstream devices, including the Aurora channel, FCM, Huawei, Xiaomi, OPPO, vivo, Meizu, ASUS, NIO, HarmonyOS, and APNs.

Intelligent channel strategy for high-priority messages: Even when an employee’s business app is asleep in the background, high-priority environmental alerts and scheduling orders are delivered reliably through system-level channels. This improves message arrival rates across complex device environments and helps frontline staff and managers respond in time.

Unified API, lower R&D cost: A unified API wrapper significantly reduces the development and maintenance effort required for Shennong Group’s R&D team to integrate with each phone manufacturer’s channel.

Results

With a stable and reliable delivery foundation, information now flows far more efficiently across Shennong Group’s mobile platform. From data alerts at the farms to business notices at retail stores, employees in different roles receive the instructions relevant to their work more smoothly, which supports collaboration across the whole chain.